Building & Running a Successful Research Business : A Guide for the Independent Information Professional
Mary Ellen Bates
$29.95
Availability:
| Publisher: |
Cyberage Books/Information Today, Inc. |
| Format: |
Paperback, 472 |
| EAN: |
9780910965620 |
| ISBN: |
0910965625 |
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Online research is one of the hottest work-from-home business opportunities of the decade, and this handbook provides the information necessary to launch, manage, and build a successful research business. Explained is every step of the process including getting started, running the business, marketing, and researching. The important question of "is this business right for you?" is addressed in detail, as are how to close the sale, managing clients, promoting services on the web, and tapping into powerful information sources beyond the web. Also provided are a description of the types of research independent information professionals are expected to provide and surveys of the online and offline tools necessary to build expertise and ensure a satisfied clientele.
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